APAMC Releases 2016-2017 Network Report Cards: ABC at the Head of the Class
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The Asian Pacific American Media Coalition (APAMC) is pleased to release its “Report Card” grading the four major television networks on their progress toward diversity and inclusion of Asian Americans for the 2016-17 season. On the strength of its 21 regular and 23 recurring Asian American actors in prime time television, ABC scored an A-, the highest grade the Coalition has ever given in that category. An unprecedented 3 ABC series—FRESH OFF THE BOAT, QUANTICO and the now cancelled DR. KEN—featured Asian American actors in the lead roles last season. ABC also led the networks in the categories of Writers/Producers, Directors and Commitment to the Diversity Initiatives. This resulted in ABC receiving an overall grade of B, matching the highest ever awarded to a network since APAMC began assessing the networks’ progress some 16 years ago. (NBC received an overall grade of B for the 2010-11 season.)
In the past few years, ABC, CBS and NBC generally have shown improvement in developing Asian American talent as actors, writers, directors, and producers, though each network demonstrated varying strengths and weaknesses depending on the category. APAMC is pleased that their advocacy work with the networks based on the Memorandum of Understanding (MOU) that each network entered into in 2000 with the members of the Multi-Ethnic Media Coalition (consisting of the NAACP, the National Latino Media Council, American Indians in Film and Television, and the APAMC) has been a catalyst for such change.
APAMC Chair Daniel M. Mayeda notes, “We are encouraged by the gains in Asian Americans and Pacific Islanders represented in various categories on three networks: ABC, CBS, and NBC. This past season and the current 2017-2018 season are setting new standards for representation, although there were many missed opportunities for inclusion. We look forward to working with the networks to continue to elevate the presence of Asians and Pacific Islanders in all categories, with a particular emphasis on shows on which we are able to tell our own stories by having leading roles.”
It does bear noting that the FOX network has yet to provide a full report on their diversity and inclusion efforts, resulting in across-the-board grades of Incomplete for the network. (FOX also received a grade of Incomplete for the 2011-12 season.) FOX’s new diversity team has now committed to comply with the terms of their MOU by reporting their numbers so that the Coalition can work with them to increase Asian and Pacific Islander presence in their programming and production.